Job Description Summary
Be part of something bigger!
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 75,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.
At BD Benelux, we embrace inclusion and diversity in our BD WAY and in our workplace environment and our office is a place where everyone feels welcomed, appreciated and respected. Do you want to be part of something bigger? Does working in a diverse and inclusive environment gives you energy and passion? This is the place to be yourself, to be BD! Join us!
About the role
As Product Manager for Medication Management Solutions (MMS), you will be responsible for developing and executing Benelux marketing strategy to drive the business, working closely together with the Benelux commercial team and the EU Marketing Organization. You will generate and use market and customer insights to develop and implement marketing tactics to achieve the sales and gross profit budgets, will work closely together with the Account Managers, Clinical Specialists, Marketing team on all product-related activities, and will assist with budgeting and forecasting. You will ensure the successful execution of innovative and customer-centric marketing strategies which deliver tangible differentiation and value creation for the total BD MMS portfolio in the Benelux market. You will report to the Marketing Manager MMS.
Main responsibilities will include:
You develop and execute marketing strategies & tactics that support business growth objectives in the short to medium term, and actively support the long-term range planning for your product portfolio.
You apply customer expertise and deep knowledge of selling processes to develop value propositions that resonate with customers’ needs & create tactics (campaigns) with a critical view on return on investment.
You collaborate with multiple internal stakeholders from the supply chain to customer service, legal department, and regional marketing.
You initiate market development activities and are responsible for launching new product lines and solutions, in close collaboration with the Marketing Manager MMS, European marketing team & local commercial team.
You are a strong partner in financial budgeting and forecasting for your product portfolio.
You become the champion for your products and market:
Support the sales force in terms of optimal tactical deployment of strategies
Facilitate the overall communication of information about the market, products, and related marketing activities to the team;
Share and exchange best practices with the sales team;
Provide strategic sales support, i.e. strategic tender support & customer vision presentations;
Dedicate time and interaction with KOLs and external parties;
Identify macro trends, analyze the market and competitive data and consolidate findings to support the marketing strategy development;
Communicate to EU marketing team trends, competition behaviors, change in environment, feedback from the field, learning from campaigns, as well as customer needs and insights;
You become a super-user for key BD tools e.g., Salesforce.com, BD Way of Marketing
A minimum of 5 years experience in marketing, preferably in medical devices, pharmaceuticals, or healthcare IT industry
Fluency in English, both written and spoken
Action-oriented with a drive for results and a strong customer focus
Strong analytical skills, with technical marketing acumen
Strong communication and presentation skills
Experience of working in a large matrix organization
Developed project management skills.
Experience with omnichannel selling & marketing and a track record of integrating digital
Experience in marketing complex solutions to technical decision-makers by aligning and reinforcing the value of the solution to the customer’s overall business
Master’s degree in marketing, business, or related fields is a plus
Knowledge of the healthcare market or healthcare IT industry is a plus
Evidence-based track record in solution selling and cross-functional selling is a plus
What we offer you:
An attractive remuneration package with cutting edge benefits.
A broad and challenging position in a diverse and inclusive environment
An informal working atmosphere with a dynamic corporate culture and an environment that lets you grow and develop!
Unlimited possibilities for further development of your career, nationally and internationally.
Being in a globally leading company that advances the world of health, saving and improving the lives of people around the world.
Are you the Product Manager we are looking for? Please Apply!
Primary Work LocationBEL Erembodegem - Dorp 86
Additional LocationsNLD Vianen - Lange Dreef
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